ITALIAN DESIGN DAY – First Italian Design Day in the World
A public talk with Giangi Razeto, Ambassador of Italian Design
Design in Italy permeates the fields of culture, art and philosophy to such an extent that it constitutes our society’s innate pattern; its novelty combined with the solidity of the traditional handicrafts and with the unprejudiced experimentation gives origin to Italian designers’ personal style. Besides, thanks to the notion that beauty must characterize products of mass consumption, art and design coexist and flourish much to their mutual benefit.
The pleasure that beautiful ordinary objects can bring into everyday’s life is the intuition of the Italian design school.
The birth of the design culture in Italy goes back to the extraordinary talents of the Renaissance, such as Leonardo da Vinci, and it reaches the modern art schools, which have made it possible for the contemporary industrial design to develop in many fertile and diversified ways. In particular, since the second postwar period, Italian design has quickly matured to support the growth of the country and it has launched a new concept of research. In driving industrial production, Italian design has shaped the objectives of development, and generated its own distinctive national characteristics.
The Italian Ministry of Foreign Affairs and International Cooperation wished to celebrate each year the Italian Design Day through events organized by the network of Embassies, Consulates and Italian Cultural Institutes around the world. A scientific committee made up of the Triennale di Milano, Universities, research centres, public and private Italian academies among which Politecnici of Milan and Turin and the Nuova Accademia delle Belle Arti, the Istituto Europeo del Design and l’Istituto Marangoni, with the aim to identify the Ambassadors of Italian Design in the world.
On the same day, on 2nd March, in 100 locations around the world, 100 “Ambassadors” of Italian culture (designers, entrepreneurs, journalists, critics, communicators, teachers…) in the field of Design will illustrate the concept of excellence.
The Ambassadors have been asked to come back with some highlights of the excellencies from the countries they visit (as regards to craftsmanship, technological innovations, building strategies, materials ecc.) to share them and identify any possible fusions in projects.
Giangi Razeto from Fratelli Razeto e Casareto (Nautical Italian Industrial Federation) has been identified as Ambassador for the Italian Design Day in Malta. Fratelli Razeto e Casareti is a firm who won with its design of a multifunctional handle with an interchangeable grip many awards (among which: ADI DESIGN INDEX 2012: nomination; ADI nautical design award 2012: shortlisted; Dame 2013: Nomination; BIG Innovation Award 2014: winner; ADEX AWARD 2014: winner, ADI nautical design award 2015: shortlisted). The firm is located in Sori, 15 km far from Genoa along the eastern Ligurian Riviera and has always worked at complements’ and accessories’ design and production for shipbuilding, offering a wide selection of manufactured goods that have followed historical evolution from big liners, to modern cruise ships.
Giangi Razeto will be here in Malta to talk about design and his first hand experience as a designer in one of the leading companies which designs and manufactures marine hardware in Italy since 1920.
Giangi Razeto’s public talk will be on 2 March 2017 at 10:00 at the MCAST Institute for Creative Arts, Mosta. Admission is free.
The event is organized by the Italian Cultural Institute in collaboration with MCAST Institute for Creative Arts.